Your Excellency
Steady enquiries for Your Excellency in a fast-moving market
Your Excellency is a leading UK coaching provider for personal assistants, helping people sharpen their skills and grow in their careers. They had been running their own Google Ads account for some time, but wanted a specialist to take the reins so they could focus on what they do best.
- More than trebled market engagement
- Built a purposeful Google Ads strategy
- Delivered consistent enquiries month-on-month
“We have been working with Ryan from RCD for just under a year. In that time he has helped us create a purposeful Google Ads Strategy that has more than trebled our market engagement. Along with the strategy, Ryan has provided us with a dashboard to monitor daily performance KPIs, with regular reviews to flex Google Ads investment where appropriate. We would highly recommend RCD.”
We started by auditing the existing account to understand what was working and what wasn’t. From there, we built a clear Google Ads strategy and took over the day-to-day management. Rather than setting things up once and leaving them be, we kept adjusting the approach as we learned more, refining campaigns and shifting focus where it made sense.
That ongoing care mattered, because this is a competitive industry where demand tends to arrive in waves. Some months are busy, others are quieter so a static campaign would have struggled with those swings.
By adapting as the market moved, we were able to keep enquiries coming in consistently, month after month.
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